Estima, Ana, GOVCOPP & ISCA, Universidade de Aveiro, Portugal

• ICIEMC Proceedings n.º 3 (2022): Proceedings of the 6th International Conference on Innovation and Entrepreneurship in Marketing & Consumer Behaviour, June 30 - July 1, 2022 - Artigos
  Before, during and post-pandemic: What happens to cultural events?
  Resumo  PDF (English)
• ICIEMC Proceedings n.º 2 (2021): Proceedings of the 5th International Conference on Innovation and Entrepreneurship in Marketing & Consumer Behaviour, July 1-2, 2021 - Artigos
  A mudança do comportamento do consumidor nas compras online como consequência da pandemia - Revisão de literatura
  Resumo  PDF
• ICIEMC Proceedings n.º 2 (2021): Proceedings of the 5th International Conference on Innovation and Entrepreneurship in Marketing & Consumer Behaviour, July 1-2, 2021 - Artigos
  A influência das redes sociais no consumo de bens de luxo: revisão da literatura e análise exploratória
  Resumo  PDF