The Power of Storytelling as a Marketing Tool in Personal Branding. International Journal of Business Innovation, [S. l.], v. 1, n. 2, p. e28957, 2022. DOI: 10.34624/ijbi.v1i2.28957. Disponível em: https://proa.ua.pt/index.php/ijbi/article/view/28957. Acesso em: 12 feb. 2026.