Impacts of the User-Generated Content on Travel Decision-Making and Destination Image: A Systematic Literature Review

Authors

Keywords:

user-generated content, social media, travel decision, destination image, impact

Abstract

This study aims to map the evolution of research on the role of user-generated content (UGC) in travel decision-making and destination image (DI).

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Published

2024-12-19

Issue

2024

Section

Extended abstract