RELIGIÃO E CULTURA DA INTERNET

DEBATES EDUCOMUNICACIONAIS NA REVISTA ADVENTISTA

Abstract

This article analyzes the approach of Revista Adventista regarding the use of internet culture as a means of communicating for Brazilian Adventism. The discussion took place from historical-documentary research, mainly from the content analysis. The problem was, within that, to discuss how this movement understands, through its speeches, the dangers, and benefits, of using the internet as an educommunicational process. The discussion brought as a background issues aspects of globalization that raise important questions: how the loss of community to the detriment of individuality arising from the use and speed brought with the new communication and transport means can affect contemporary religiosity. In general, we obtain as a result the perception that in Revista Adventista there is a discussion more focused on issues of how the internet is, on the one hand, an instrument created by God to be able to teach the movement's message to more people in a shorter time. In other words, it would be a more than human creation, having its inspiration in divinity. However, on the other hand, the analysis of the content produced by the movement also shows a certain criticism of this medium, this is much more related to issues of content that can be accessed there and that are contrary to the Adventist faith than to dangers and more modifications. broad benefits that these means can bring. The results obtained, therefore, are more linked to this apparent paradox between acceptance and criticism of the medium. To explain this paradox, it was noted that the movement uses such means as pedagogical/teaching tools, and this is what makes it more accepted than rejected. But, even with this emphasis, the movement does not forget the deeper relationships that this action can generate in society and its members. In other words, it is thought, at different times, how the very adoption of a technical medium brings both positive and negative consequences for all those involved.