Evaluating of user experience on the Runway video editing platform

  • José Guilherme Santa Rosa UFRN
  • Gustavo André Falcão Peixoto UFCG
Keywords: software, design, evaluation of digital interfaces, semantic assessment, user experience, human-computer interaction

Abstract

The paper presents an evaluation of the User Experience regarding usability and the seman- tic dimension in the interaction with the Runway software, which has tools based on Arti- ficial Intelligence, based on the following methods and techniques: usability tests (SANTA ROSA, 2021) with the carrying out specific tasks (RUBIN; CHISNELL, 2008), administration of the Semantic Assessment Questionnaire (QAS) based on the Meaningful Interaction of Medeiros (2007), in addition to the application of the Focus Group technique based on Gatti (2012) and Santa Rosa (2022 ), with a view to characterizing the quality of the interaction. The results indicate that a positive evaluation prevails after interacting with Runway, espe- cially in relation to critical and pragmatic aspects of use (MEDEIROS, 2007), with an empha- sis on responses related to the qualities inherent to the software, as well as the evaluation of the overall usability of the system.

References

GATTI, B. A. (2012). Grupo Focal na pesquisa em Ciências sociais e humanas. Líber Livro.

KRIPPENDORFF, K. (2006). The Semantic Turn, a new foundation for design. CRC Press.

MEDEIROS, W. G. de. (2007). Meaningful interaction: a proposition for the identification of semantic, pragmatic and emotional dimensions of interaction with products (Tese de Doutorado). Staffordshire University.

MEDEIROS, W. G. de. (2014). Meaningful Interaction with Products. In: DesignIssues, 30(3), summer. https://doi:10.1162/DESI_a_00275

NIELSEN, J. (2000). Why You Only Need to Test with 5 Users. NN Group. https://www.nngroup.com/ articles/why-you-only-need-to- test-with-5-users/

PEREIRA, C. A. A. (1986). O Diferencial Semântico. Editora Ática.

RUBIN, J., & CHISNELL, D. (2008). Handbook of Usability Testing (2a ed.). Wiley Publishing.

SANTA ROSA, J. G., & MORAES, A. (2012). Avaliação e Projeto no Design de Interfaces (2a ed.). 2AB.

SANTA ROSA, J. G. (2021). Teste de Usabilidade: aprimorando a experiência do usuário e a interação humano-computador. 2AB.

SANTA ROSA, J. G. (Ed.). (2023). Experiência do usuário e o design de interfaces para mobilidade urbana. 4USERS.

SANTA ROSA, J. G. (2022). Grupo Focal: conceitos e aplicações para pesquisa e desenvolvimento. Rio Books.
Published
2024-07-26